At Überrito, we're not just about offering Burrito franchise opportunities - we're about serving up a vibrant array of advantages that set us apart from the competition and will leave your entrepreneurial spirit craving more.
Our protein selection spans from grilled shrimp and fajita steak to ground beef and tilapia and more! Top it off with freshly made sauces, an assortment of sautéed veggies, and a variety of other delectable add-ons to create the perfect Fresh Mex masterpiece.
We understand that cravings don't keep schedules. That's why Überrito covers all the bases with three distinct meal periods: breakfast, lunch, and dinner. Your franchise will be a round-the-clock destination for those seeking flavorful food at any hour.
Take your business on the road with our exciting Food Truck option. It's not just a vehicle - it's a taste sensation on wheels, bringing your unique menu offerings directly to your customers' doorsteps.
We believe in making our franchise opportunity accessible to every type of entrepreneur. Our commitment to your success extends to offering multiple financing options that fit diverse needs.
Our brand is not just a name - it's an experience. Our Food Trucks connect you with your customers through creative, effective, and bold advertising that draws them in. Take the taste of excellence to the next level by building brand awareness in your area before opening your restaurant.
Our marketing plan is strategically developed, and includes extensive market research, digital and print materials, website development, PR campaigns, social media mastery, local marketing guidance, loyalty programs, recruitment assistance, and established brand standards.
We've got your back from day one. Our expert team will guide you through site selection, attracting the right customers, and seamless build-outs with top architects. Plus, we assist with purchasing, inventory control, and day-to-day operations to ensure your success
Before you open your doors, we'll provide you and your designated manager with intensive training. From business operations to food safety, employee management, inventory control, and more, we equip you with the skills you need to thrive. We even offer up to ten days of on-site training to bolster your confidence.
The fast-casual restaurant segment is sizzling hot, and the build-your-own model is one of the most explosive trends today. While traditional quick-service restaurants have hit a plateau, the fast-casual industry continues to lure more customers through its doors. The Mexican fast-casual scene, in particular, is booming. We're here to help you ride the wave.
When you partner with us, you're not just getting a burrito franchise - you're getting a whole enchilada of support. Our team boasts years of experience in franchise management, restaurant operations, brand strategy, real estate, and design and construction.
So why choose us? Because at Überrito, we've got the recipe for success, and we're ready to share it with you. Let's make some tasty memories together.
Meet Greg Snodgrass, our President extraordinaire. He's been with us since day one, founding our operations in April 2015. Greg also wears the hat of President for our ultimate parent company, MRIHB. He's the guy who kept the ship steady as the Interim Chief Executive Officer and has a long history of operational mastery. From Williston Holding Company to Burrito Holdings, he's the man behind the scenes making it all happen.
Donna Janitz, our financial guru, joined the team in June 2022. Before joining us, she was the SVP of Finance for On The Border Restaurants, so she knows her way around the dollars and cents of the restaurant industry. She was also the Director of Finance at TGI Fridays, and her extensive financial experience makes her the perfect person to keep our finances well-wrapped.
Bryan Pelt, our VP of Franchise Sales, is the secret sauce behind our franchise growth. Since April 2022, Bryan has been leading our franchise expansion efforts with zeal. He's no stranger to the franchising game, having served with iCode Franchise, Boston's Pizza Restaurants, and Dickey's Barbecue Restaurants. Bryan's the guy you want on your side when you're looking to join our sizzling success story.
Ready to become part of one of the best Mexican food franchises in the industry? Join the Überrito franchise family today, and let's build success together.